Google employees, after watching peers at rival tech firms lose their jobs en masse, were anxious about when layoffs would happen to them. Then on Friday morning, some of them couldn’t get into their corporate accounts.
The company, owned by Alphabet Inc., had finally decided to cut 12,000 employees, or 6% of the workforce. Employees described a mostly orderly if impersonal transition, communicated mostly via the same technology products they helped build, with no direct answers for individuals about why they were included or not.
Some found out they lost their jobs via messages sent to their personal email addresses. With no central way to see which roles had been eliminated, the remaining workers took to writing their peers on messaging app Google Chat to see if it worked. If not, it meant that person had lost their job, according to a Google employee who requested anonymity because he was not authorized to speak to the press.
On messaging apps and internal chat rooms, employees started to pose theories and share anxieties about the future. The layoffs appeared to be structural, rather than performance-based. With performance reviews yet to be finalized later this month, some workers fretted that their roles were still at risk of elimination, according to multiple employees who spoke with Bloomberg, who asked not to be named speaking about internal matters.
Workers who had lost their jobs gathered on messaging platforms such as Discord and Slack to stay in touch.
For months, the search giant had refrained from thinning its ranks as tech giants such as Amazon.com Inc., Microsoft Corp. and Meta Platforms Inc. laid off thousands of workers. When the cuts did come, they appeared to impact a wide swath of the company.
“It’s hard for me to believe that after 20 years at #Google I unexpectedly find out about my last day via an email,” one software engineer, Jeremy Joslin, wrote on Twitter. “What a slap in the face. I wish I could have said goodbye to everyone face to face.”
The company’s prized artificial intelligence teams appeared to escape mostly unscathed. In a message to staff announcing the layoffs, Alphabet Chief Executive Officer Sundar Pichai framed the cuts as a way for the company to sharpen its focus on artificial intelligence.
But Area 120, an in-house incubator for new ideas, was decimated. The unit’s managing partner and workers on three projects slated to be folded into Google were spared, but virtually all other employees were laid off, according to two people with knowledge of the matter.
Google employee Dallas Barnes, a visual designer, wrote on Twitter that he was the only member of his team who had survived the cuts.
“The amount of sadness, frustration, and confusion I’m feeling right now is hard to put into words,” he wrote.
The Alphabet Workers Union, a so-called minority union that does not have collective bargaining rights, said the layoffs underscored the importance of worker organizing.
“This is egregious and unacceptable behavior by a company that made $17 billion dollars in profit last quarter alone,” Parul Koul, executive chair of Alphabet Workers Union, said in a statement. “With billions in profits and executive compensation untouched, our jobs should not be on the chopping block.”
There had been a sense of foreboding among Googlers about the possibility of layoffs, especially as other tech companies started to announce cuts to their workforce in recent weeks, said Keith Chaney, who worked on Google’s partnerships strategy team for about a year. He lost his job Friday.
“I wasn’t super shocked,” he said. “There was a looming thought that it could happen. I just didn’t know to what extent and when.”
Chaney said he was eager for the chance to embrace entrepreneurship. Last year, he launched a startup called Peadbo, a platform that lets users build a “personal advisory board” dedicated to their personal or professional growth.
